The companies of the Fortune 500 generate the greatest revenues worldwide, and undoubtedly require a lot of manpower to sustain their day-to-day operations. Due to their size and complexity, these big companies are often slow to enter social media spaces like Twitter. Who should be the voice of the company? ...
Marta Kagan, US Managing Director at Espresso gave a keynote last year titled "What the F**k is Social Media." This keynote is comprised of a nice overview of the space along with nice statistics that the last year has afforded.
Some key takeaway points:
Visiting social sites is now the 4th most ...