Benchmarking is the only way to measure the efficacy of a social media campaign. Don’t think social media is an entirely different animal just because you aren’t familiar with it. Because of the ad hoc nature of social, there is no universal way to approach it, but here’s what I’ve ...
As a social media proponent, online contact forms and 800 numbers don’t provide the personal touch and transparent answers I crave in interactions with companies, so this blog post is a test, to see who’s out there listening (and who’s responsive).
I have a rental car need that shouldn’t be too ...
