Media Socialist is a blog about, and a testing ground for, social media online.

That means we're gluttons for blogs, social networks, social bookmarks, wikis, user-generated video, photo-sharing, and everything Web 2.0.

Author Archive

Should you build a Facebook Page or a Facebook Group?

Thursday, February 25th, 2010 by Griffin Hammond

Yesterday, Facebook blogged about the difference between Pages and Groups, two different ways beyond a personal profile to establish a presence and connect with people on Facebook. Profiles, Pages and Groups are visually almost identical (for now), but Facebook explains the distinction: Only the official representatives of a public figure, business ...

Use Firefox to automate hundreds of screen captures

Friday, February 12th, 2010 by Griffin Hammond

Screen capture (noun or verb) To create an image of what's on your computer screen. Synonyms: screengrab, screenshot. Scroll down and you'll see this post contains several screenshots. You can see the value of capturing an image from a computer screen. It's easy to do with available software or keyboard shortcuts; ...

Help Griffin win a video contest (to help pay for his wedding)!

Wednesday, January 13th, 2010 by Griffin Hammond

(UPDATE: I won the contest! Thank you!) Your votes in this video contest could win me $2,000, which would help me pay for my wedding to the lovely Amy! (And did I mention you might win $100?) HOW TO VOTE: 1) Click here to register on the site. (It's good for you, because ...

How do college students find media online?

Saturday, January 9th, 2010 by Griffin Hammond

According to the Pew Internet & American Life Project, nearly half of Americans use search engines, like Google, daily. According to my browser history, I visit Google 19 times a day, on average! So it's with that search obsession that in July, I completed my Masters thesis, titled "Media search ...

Social media test: Who can make my rental car journey happen?

Thursday, November 5th, 2009 by Griffin Hammond

As a social media proponent, online contact forms and 800 numbers don’t provide the personal touch and transparent answers I crave in interactions with companies, so this blog post is a test, to see who’s out there listening (and who’s responsive). I have a rental car need that shouldn’t be too ...

Another Twix-up!

Tuesday, October 20th, 2009 by Griffin Hammond

Before you use Twitter to store your ATM PIN numbers, remember, it can't be trusted. The micro-blogging platform, which is dominated by a culture of open, public communication, also provides some privacy: direct messages and protected profiles. But as the L.A. Times pointed out last night, the latter is prone to ...

Name squatting the Fortune 50 companies on Twitter

Tuesday, September 29th, 2009 by Griffin Hammond

The companies of the Fortune 500 generate the greatest revenues worldwide, and undoubtedly require a lot of manpower to sustain their day-to-day operations. Due to their size and complexity, these big companies are often slow to enter social media spaces like Twitter. Who should be the voice of the company? ...

Top Social Networks Here and Abroad 2009

Tuesday, June 30th, 2009 by Griffin Hammond

Last year I compiled a large list of popular social networks in the U.S. and around the world. Using recent data from Alexa, I've updated the list for June 2009. What's Changed Since Last Year Facebook, which had already beat MySpace globally, surpassed its rival in the U.S., and stole a lot of ...

SocialReach - Reaching into your privacy

Tuesday, June 23rd, 2009 by Griffin Hammond

I'm engaged, so I see a lot of wedding services advertisements on Facebook. Film school ads pop up, because I was a film major. Some simply say, "Are you a 24-year-old male?" to grab my attention. These targeted ads don't bother me because the advertisers don't learn any of my ...

Social Media Revolution

Friday, June 19th, 2009 by Griffin Hammond

It's been a week since the Iranian government announced President Mahmoud Ahmadinejad's landslide election victory over popular reformist candidate Mirhossein Mousavi, which sparked lasting, national demonstrations. Protesters believe the election results are fraudulent, and see this moment as an opportunity for change, or perhaps revolution. Certainly, if a revolution is possible, ...